RICHMOND, Va. (May 2008) – After seven years of hiring "free agents" for creative design and branding, Free Agents Marketing (www.freeagentsmarketing.com) has hired an in–house creative team–one with a national reputation.
Led by Laura Wagner, creative director, the three–person team also includes art directors Suzanne McClellan and Todd Williams. All three were part of the creative team at Richmond–based Circuit City Stores. While at Circuit City, Wagner led the brand development for the company's "firedog" brand. Firedog is one of Circuit City's most recognizable and successful brands.
"We are thrilled to have lured such a creative–and successful–team to Free Agents," said Ken Wayland, president of Free Agents Marketing. "We have grown significantly during the past two years, and an in–house creative team was an element we needed to bring our clients the benefits of a full–service advertising, public relations and marketing agency."
Free Agents Marketing opened its doors in 2001 on the premise that the three original principals would pull in "free agents" to meet client needs relative to advertising, media buying, marketing, public relations and event management.
"The success and growth of the agency is a result of the success and growth of our clients," Wayland said. "Such growth requires dedicated resources to exceed client needs. We continue to rely on lots of free agent talent so the premise on which the company was formed continues to exist."
ABOUT FREE AGENTS MARKETING
Free Agents Marketing is a full–service advertising, marketing, public relations and event management agency based in Richmond. Established in 2001, Free Agents' 20–member team works with health care, retail, automotive, corporate and non–profit clients in all aspects of communications strategies.
ABOUT THE CREATIVE TEAM
Laura Wagner has more than 17 years of design experience. She served as associate creative director at Circuit City Stores for three years. Her areas of expertise include campaign development, strategic brainstorming, creative development and directing creative execution across a multi–channel retail platform. Prior to Circuit City, Wagner served as creative director at Sears & Roebuck Co.
Suzanne McClellan has more than 12 years of experience in business marketing, print campaigns from project start–up, concept development, design execution and production coordination. She worked with Circuit City Stores for 11 years, serving as senior designer and art director, respectively.
Todd Williams spent nine years at Circuit City Support Center as assistant art director for three years, and senior designer for six years. His expertise is in creating dynamic designs, concepts, seasonal thematics, style guides and event marketing.